The Power of An Authority Site | Roland Frasier


This info is a game changer! Learn how to harness the power of native commerce from Internet marketing titan Roland Frasier! In this episode, Roland walks us through the anatomy of an authority site.

Think about sites like or or These are great examples of what an authority site can do. And you know what’s really cool? The techniques these popular sites use to generate traffic— and business—are the same techniques that you could be using!

Listen in for an awesome crash course on native commerce!

In this episode, you will . . .

  • Understand the importance of key words at a whole new level
  • Be blown away by the power of curated content
  • Learn what it means to aggregate your customers’ attention
  • See what can happen when you hyper-segment your market

Listen to it in our Podcasts on iTunes:

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Or you can watch the video on YouTube here:

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Show Notes:
00:00 – 00:30 Teaser
00:30 – 00:48 Introduction
00:48 – 03:57 Authority Website: It’s Advantages
03:57 – 11:15 Native Commerce
11:15 – 14:41 Keyword Search in Building Strong Content
14:41 – 13:47 Curated Content
13:47 – 15:30 Ways to Quickly Create Outstanding Viral Content
> 1. Find a popular video embedded in your site and have a reaction
>2. Compile list of Stats that other people have done
> 3. Do interview
> 4. Compile Industry
> 5. Ask 3 experts the same questions and aggregate
> 6. Do list and viral posts
> 7. Find top performing Youtube videos
> 8. Round up posts
15:30 – 17:27 Tracking the posts via Excel
17:27 – 19:02 MarineD3 Sponsor
19:02 – 20:00 Dormant Forces Sponsor
20:00 – 20:35 Ed O’Keefe Show Outro

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Experts Rave About Ed O'Keefe


“I don’t know how Ed does it. Being a great entrepreneur is tough and requires you to grind and be a true DreamChaser. Combine that with being a Super-Dad of 7 kids and you have a true DreamChaser keeping it real.”

Com Mirza; Billion Dollar Mastermind, Global Investor, Chief Dream Chaser


“I love how Ed operates, because he’s a grinder. He doesn’t stop and is never afraid to learn completely new skillsets...then become excellent at them.”

Chad Hamzeh, Founder of D2V2 Media; Media Buying


“Ed O’Keefe is one of the smartest business minds out there ... when he talks, I listen”

Ezra Firestone


“The Best Thing about Ed is he lives his concept of “Time Collapsing!” Whenever I’ve given him an idea or strategy, next thing I know he has it done and done well! If you want to learn from a guy who is in the trenches and is doing what he is teach- that is Ed!”

Roland Frasier; Best Selling Author, Principal at Medusa